Today, personalized communication is a concept that has gained more strength, because it allows attracting customers and improving the image of businesses. Therefore, the junk mail It is one of the most effective and valuable communication layers.
An advantage of e-mail marketing is that it not only allows you to make messages go viral, but also to segment customer data according to their interest and needs.
If it is clear that an e-mail marketing strategy will achieve the expected results, it is necessary to contribute with a strategy that improves the sending of messages.
Considering this, sending blue has been dedicated to developing intelligent employees capable of improving communication strategies so that companies achieve greater integration with their customers.
What are Sendinblue?
Sendinblue is a multichannel tool with an international presence that for ten years have dedicated themselves to working with companies, e-commerces and Agences Numériques to improve their presence on the internet.
Supporting growing companies using tools such as e-mail marketing allows SMEs to take advantage of all their sales channels to be able to communicate a mass message and thus obtain greater conversion.
International presence
It has offices in Paris, Seattle, Berlin and Toronto. They are made up of a diversified and multicultural team in order to offer a qualified service to all our clients.
It should be noted that they operate in more than 160 countries, so they are constantly growing. Its staff is trained to provide care in 5 different languages, French, Spanish, Italian, German, Portuguese and English.
Sendinblue will accompany you in the growth of your digital negotiation
Each SME or digital trade entrusted to Sendinblue It has personalized attention from the first day to identify your main needs and the tools that can be useful to boost sales.
Also, about the system of customer relationship management (CRM) It allows detailed management of customer data in an easy way so that anyone who uses its platform can do so without needing to know programming.
Han launched customizable email software for users to quickly access email marketing to improve brand positioning and lead nurturing.
Communication
Email marketing is one of the most direct, important and informative channels that can be used to communicate the latest developments of your brand.
This means that taking advantage of all the benefits of email marketing It will allow to maintain a link between the client and the company, so it is a powerful tool to generate sales.
For that reason, Sendinblue has designed free airplanes that allow you to send up to 300 emails in a single day, and it is available to all users who want to try their platform.
Personalization
Personalized communication is a way of establishing a close and valuable relationship with each of the clients.
For this reason, in each of theAs tools offered by Sendinblue, you can create personalized email marketing campaigns. so you can send a group of affected contacts in their attributes, interactions and behaviors.
The best thing is that you can customize the content of the message and segment the shipments by groups, ensuring that the email has greater relevance to get closer to the public objective.
And thanks to these actions can be improved customer experiences so that they not only make a single transaction, but you can make your digital business become a provider of services or products.
Conversion
Digital negotiations must not only be prepared to provide everything users need before the purchase, it is also important to be vigilant hanging and after the transaction.
This means that if you create a constant relationship with your clients, you will know that you are interested and will be able to interact directly with you. buyer personality so you can ensure a much higher conversion in the future.
To save more information about email marketing and the main benefits above, we invite you to make just click To who.
Company Sendinblue
Sendinblue offers aircraft designed for SMEs and micro-SMEs who want to scale to a new level.
inside of website You will find everything you need in one place. Plus, you can choose between a digital marketing plan or an API email system that includes top-notch marketing presentations and notifications.
Also, its functional tool offers a unique and easy interface. You just have to drag and drop the message you want to send and in just a simple click the inbox of the list of selected contacts will appear.
Features
With Sendinblue, email marketing has never been so easy. It should be noted that thanks to its system you can digitize all email campaigns in a comprehensive interface.
In turn, you will be able to segment all the data according to the interests, purchase history and socioeconomic and demographic characteristics of the customers.
Thus, all customers felt that the content that arrived in the mail had been created specifically for them. And this will represent a benefit for improve your brand identity and increase the possibilities of purchases.
It should be noted that with Sendinblue, you can schedule the sending of your emails and with its algorithm you will be able to know the behavior of the users according to previous campaigns to know what is the ideal time to send the messages.
On the other hand, you can also carry out performance A/B tests to find out which strategies are working. With this you will be able to obtain advanced information with the monitoring data to know what aspects you need to improve.
Also, You can design a detailed analysis on the origin of the clicks made with information on the type of device, location and inclusion of connection areas.
Advantages of using Sendinblue
Unlike other email marketing tools, Sendinblue knows that it is important for their users, so they come up with smart marketing strategies so that their users can take advantage of all the opportunities that their platform offers.
Their team is available 24 hours a day, every day of the week, and they are always ready to answer all your questions in the language of your choice.
In addition, using the Sendinblue tools you will be able to see the return of the emails sent and you will have access to all the statistics of this advertising campaign.
Success stories
Below are the tools of the success stories achieved by companies that used Sendinblue in their email marketing strategy.
SwissCommerce
SwissCommerce is a company that designs and supports online businesses.
He was looking for a platform that would allow him to organize his users’ emails in a personalized and independent way.
For this reason, he changed Sendinblue’s tools in order to improve his communication channels using marketing automation tools, CRM and email.
From there, the SwissCommerce team uses the Sendinblue platform to create individual newsletters and email campaigns for this one of these online items so that buyers receive a closer treatment.
Given these new strategies, advertising campaigns reached an opening rate of 30%.
Liligo
Liligo is a travel comparison portal that is necessary to inform our customers who are alerted to high prices in real time.
For the contracting of Sendinblue aircraft, an email API implementation will be carried out that will be able to send millions of messages immediately so that the Liligo sales team can implement additional sales strategies.
Since then the company can communicate quickly by e-mail any news about prices. In addition, you will be very satisfied with the attention of the technical support services and the interface offered by the Sendinblue team.
arthur’s shop
Boutique Arthur is a leading French company in the interior sector. You have been a Sendinblue user since 2020. Use the platform to create email and online chat campaigns through your website.
The main need will be to increase sales through the internet and improve the profitability of these newsletters. Therefore, take advantage of the tools that Sendinblue offers to obtain a greater interaction with your clients.
Boutique Arthur commented that, during Sendinblue’s health crisis, there was great support to avoid a drop in sales and also improve its communication strategy to retain new customers.
Notably, he achieved a 12% increase in online sales thanks to marketing emails. Demonstrating that Sendinblue is a tool that supports business growth.
conclusion
Ultimately, but for all that email marketing is a valuable communication strategy, it’s a tool that can help keep your audience engaged and engaged with your business.
And thanks to all the functionalities that Sendinblue offers, you will not only be able to track the interaction with the content, but you will also be able to know when will be the perfect moment to send the messages to your senders.
In this way, your client will feel more valued by your attention so that you can create stronger relationships and increase the possibility of purchase regardless of the time that has elapsed.
If you need to know about all the tools and services that Sendinblue offers, visit their website by clicking To who.
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Email marketing: Keys to reach the inbox
Email Marketing for Ecommerce: Know the Benefits
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