TikTok now lets you mark comments as negative to reduce hateful tendencies on the platform – Marketing 4 Ecommerce
TikTok has implemented a button to report “negative comments”, so your users can identify comments that they don’t like or that cause them discomfort or rejection. The platform hopes that help your moderation team identify, contain and reduce negative trends in the social network, with more information to filter the content.
The number of times a comment is marked as negative will not be public
Although TikTok has been officially testing this new feature for six months, the truth is that it had already started experimenting with it in 2020, which several users realized at the time. Now the platform has decided it’s time to roll it out to all of its users. This is in the form of a button, in the form of thumb downto the right of the existing one, in the shape of a heart, which is used to mark that you like a comment.
An option which in form and meaning can’t help but remind us on YouTube. Also, as has been happening on the platform for quite some time, the number of times a comment is marked as negative will not be public. The only person who can see it will be the person who made the comment.
This tool will help reduce the amount of negative content circulating on the platform. For several times virality may be closely related to virulence. Content that provokes negative emotional reactions such as anger or hatred tends to generate a lot of discussions and shares. From now on, this button will be used to identify this content and reduce its exposure, so that a good environment is maintained on TikTok.
It is assumed that these comments marked as negative could be displayed to TikTok moderators grouped and descending in the posts. In this way, the most negative would be highlighted, highlighting the opinion of the users and this being a way to improve the algorithms by understanding what makes people reject them.
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This has been slowly rolling out over the past few months, but this week many more TikTok users were given the ability to add up to five guests to your live streamproviding more interactive options for your streams.
As you can see from this overview, you’ll now be able to add up to five guest video frames to your TikTok live stream, with a new frame added for each guest who accepts your invitation to join.
TikTok initially launched live streaming guests last July, with only one guest slot available in split-screen mode. But now, you’ll have much more ability to host live discussions in the app, which could open up new opportunities for panel chats, live TV viewing sessions, and so on.
And for brands, it could also provide new ways to showcase or preview their latest products, facilitate creator collaborations, conduct fan Q&As, showcase different aspects of their business, and more.
As noted, some users have had access to five-guest streams since July, so it’s not entirely new, but TikTok is still in the process of rolling it out to all users.
TikTok Live is currently available to all users with more than 1,000 followers, while live guests are available to those with more than 5,000 followers. Although TikTok appears to be revising those requirements, with its official Live overview now not mentioning these follower thresholds (we’ve asked TikTok for further clarification).
It could be a good way to enhance your in-app community and connect with more people, and with TikTok also offering live shopping elements, there are a number of ways brands could use this to great effect.
TikTok gives users more space to explain their content and connect with interested users, with a massive expansion of its video description field.
wow…! TikTok has increased the video description character limit to 2,200 characters!
It’s huge for creators and huge in terms of TikTok’s plans to become a search engine pic.twitter.com/kGhnL97uUM
— Matt Navarra (@MattNavarra) September 23, 2022
As you can see in this notification, posted by a social media expert Matt NavarreTikTok has expanded the post description field from 300 characters to 2,200, a 730% increase in the space available to describe your clip.
As explained by TikTok:
“It allows you to express more details about your creations, describing what your videos show, giving you the opportunity to get closer to your audience, generating more engagement while becoming more searchable and better recommended by TikTok to viewers. “
The “searchable” element is the key element in this respect.
As we reported recently, TikTok is quickly becoming a key search platform for younger audiences, along with Google PV Prabhakar Raghavan recently noting this:
“In our studies, something like almost 40% of young people, when looking for a place to have lunch, don’t use Google Maps or Search. They go to TikTok or Instagram.
This presents a significant opportunity for TikTok, using its highly tailored, personalized algorithmic approach to refine and present relevant search matches, which will increasingly be related to each user’s interests.
This is how search already works in the Chinese version of the app, Douyin, and many users are now turning to the app for more personalized discovery.
As Connie Chan of Andreesen Horowitz explains:
“On Douyin, which has been monetizing search for short videos for years, videos are often tagged with the names of stores and other locations, and tapping these links takes users to in-app pages where they can take advantage of significant discount coupons or special reservations.”
Chan explains that by using its algorithmic advantages to understand user behaviors, Douyin is able to highlight more relevant search matches for each user, which improves the discovery process, while allowing users to take advantage of discounts and other offers in the app.
“Thanks to the algorithms and user behavior on Douyin, the application can offer a user new places that he never thought he would search. The short video effectively allows the continuous discovery of the best places around you, and it gets better with every swipe, as the platform better understands you and your interests.”
TikTok is now looking to exploit the same.
Last month, TikTok launched a new “Nearby” content stream for testing, which ddisplays content posted by users in your current location.
As it rolls out wider, this will allow TikTok to feature relevant updates locally, based on the content you engage with in your main “For You” feed – meaning TikTok will be able to highlight highlight more posts from local businesses, events and places, that relate to your interests.
The extra space for your descriptions will improve this, with more keyword matching opportunities to showcase more relevant local content, which could be a big help in highlighting relevant businesses to interested users. And if it follows Douyin’s lead, it could allow brands to offer discounts and login options right in the app, putting TikTok’s massive presence to good use.
And with projections that TikTok will reach 1.5 billion users before the end of the year, this could be a huge consideration for businesses.
It’s not there yet, but based on where Douyin went with the research, you can see the likely roadmap, which could make TikTok an even bigger platform for local brands, linking direct intent and interest in their offerings.
“More searchable and better recommended”. That’s the keynote of TikTok’s announcement, and it’s those elements that could become much more important landmarks for brands in the future.
These are just the first steps, and it might be worth considering how building a TikTok presence now could help you capitalize on these trends as they become bigger things in the future. .
TikTok is the social network of GenZ and the brand has no capito: se non vuoi loser fette di mercato sul neotarget non puoi non avere a strategia adeguata por el social media dei brevi video.
C’è chi ci è first arrival, c’è chi dopo; This is the status “preso di mira” da qualche account popolare sulla piattaforma e chi ha dovuto cercare l’influencer que rappresentasse al meglio il brand, ma le statistiche confermano TikTok como un social en cui il pubblico è in continual crescita anche tra I do not giovanissimi, that 36% of the publicinfatti, è rappresentato dalla fascia 35-45.
no case say MicrosoftOnce again I tried to acquire TikTok in 2020, it was “una ragazza che storpia loghi” to farne la fortuna sula piattaforma, rendering the account tra i più popolari in 9 months, with a cover that has raggiunto 1 milione.
TikTok and Microsoft the strategy of 1 million followers in 9 months
“Se non puoi sconggerlo, alleati con lui”.
That sows the great premessa to talk about the relationship between TikTok and Microsoft, given that the software giant has temporarily, hanging on the Trump government, acquired TikTok and made it one of its own communication partners.
Microsoft, infatti, aveva fin da allora be chiaro thing means possedere il video-social più amato: Have a map available with the amount of precision of preference and desire of about 800 million usersoltre cher riuscire a competere with Mr Zuckerberg in matters of utenti tracciati e social di proprietà.
The affair but not if it is concluded and Microsoft, oggi, has decided to communicate that I will include TikTok in its asset, but as a communication channel.
LEGGI CANE: The new social piattaforme per catturare of Generation Z
Ecco allora che entered gioco emily zugayThe designer of Loghi Brutti is the only account that follows the brand.
microsoft strategy sulla piattaforma è quella di puntare sulla nostalgiasui ricordi del suo amatissimo Windows XP… it arrived poi emily che decides di piazzare, a bit like a painting by Andy Warhol, in one of the riquadri del famous logo la sua faccia in primo piano.
The new launch of the logo, per tutta risposta, Sale of the official logo of the Microsoft New York store It’s a shared TikTok between Emily and il brand.
Curiosity has poi fatto il restaurant: in 9 months from the publication of the account of Microsoft has raggiunto 1 million followersvideo around 12 million likes e ha raggiunto più di 10 million views.
Microsoft, has decided, who would give her a personalized PC with its “logo”.
The latest news that sees the protagonist Microsoft gave fianco to another of the big digitali is that of the acronym of theagreement with Netflix for content creation at a cost più basso di abbonamento, intervallati da annunci pubblicitari a cominciare dal 2023.
LEGGI CANE: In arrival the publication on Netflix: prezzi in calo e ridotto catalog
Ad oggi l’acordo è only de collaborazione in merit alla strategia di contenti pubblicitari, ma l’inizio dell’acquisizione no eslcusa.
Emily Zugay, the artist of the brutti loghi that i brand will not ignore
Chi ha detto che per essere a famous artist bisogna essere dotati e bravi? The secret is that of creating an image, a distinctive treatment of its ownthey see a kind of mark.
Ecco quindi la ragazza che with 2.3 million followers and richieste di rebranding dei più famosi social media manager mondiali, che ha fatto dei suoi “loghi brutti” a distinctive treatment, Emily Zugay.
Microsoft, infatti, is not the first logo ad essere ridisignato dalla TikToker, ma già McDonald’s o lo esteso TikTok no estati interessanti dagli originali rebranding di Emoly.
Emily perfectly embodied what is the strategy to entertain a well-known and loved Tiktoker: she is infatti. specialized in a nicchia di mercato accurate with direct, fresh and entertaining content, almost repetitive content raggiungono lo status di “meme”.
I am happy with Emily, Quindi, I am stati rich in the credibility of the famous brand that I use for fare Real Time Content and Marketing.
LEGGI CANE: TikTok is the most innovative media brand for marketers: says one study of Kantar
I brand, infatti, hanno difficoltà to create a native strategy loro su TikTok senza sponsorizzazioni o senza creae contentti già visti; Quindi l’aggrapparsi a contenti virali, di altri, ma a fuoco por la strategia di comunicazione transforms tutto nel positionizionamento online in a coherent way and portata also dei più giovani, vero target del social en questione.
Success story on TikTok, eccone alcuni
TikTok is a continuous social growth with a forecast of utenti che supereranno 1 miliardo e mezzo di utenti entered the end of 2022Quindi non c’è da stupirsi is oggi i brand hanno in anticipation of increasing gli Investmenti his questo canale di circa il 50%.
Chiaro che TikTok for Business dà la possibilità ad ogni singolo soggetto di createe sponsorizzate che, through call to action different, spingano l’utente al click o all’acquisto, altrettanto chiaro deve essere nella mente dei Social Media Strategist che i contenti pubblicati on TikTok devono avere a tone of voice più leggero, informale, che diano uno spaccato diverse da quelli evidenziati su altri canalisoprattutto perché necessarily dovranno essere dei video.
Ecco quindi alcuni esmpi di brand that your TikTok have an active, followed and popular channel.
We partiamo dallo sport, scam the NBA case, the American basketball league dove and video riportano il cosiddetto clima spogliatoio posting video dei giocatori or degli allenatori in pieno clima pre-partita, or in the bel mezzo dell’esultanza or del tempo libero. Per ricordarci che ache i giantes del basketball sono “umani”.
Oggi il profilo has più di 15 million followers and is tra i 5 brand più seguiti al world.
Il secondo filone è quello del beauty, dove, per esempio fenty beautyPost a video tutorial on how to use and own products to create a wow look, to render any client, also non-professional, in order to create a glam look and invidiabile below the helpful guide to famous make-up artists.
Terzo filone, food. the case chipotlePresent at TikTok in 2018, he has created a strategy for engaging fatta di video dei suoi clienti en piena sfida ai fornelli sulle ricette di Chipotle stessa.
Chipotle’s TikTok campaign focuses on acrobatics, the #ChipotleLidFlip Challenge launched with a dividend of 100,000 utenti intended to replicate the performance; Because of the #GuacDance challenge campaign, there is a sack of material for the store to use and reply for Guacamole Day.
Finally it ship in the Metaverse with the organization of the Boorito Halloween event, in a fully augmented real estate space accessible from the user part of the specific virtual store on Roblox.
Last category that it takes into account to forge the most attractive video per i social: gli animali. Chi non si è soffermato at least 5 minutes to save video of gattini maldestri?
The San Diego Zoo.
In this case, the strategy is that the render of the animal protagonist of the video is carini and fun, that it will be rich in divisions of many uses, if you visit the zoo that surrounds the favorite animal parrot, if I am willing to go and visit it.
The San Diego Zoo, I’m going to create one winning strategy with animal protagonist “flufflosi”has created in time association with association expectation towards animals and environmental awareness.
TikTok and Meta could be tracking users’ data outside of apps without their permission, research says
Data privacy is basically a concern for everything that lives on the Internet. The latest updates on the end of cookies, third-party data collection, and GDPR regulations gave privacy concerns even more visibility.
Companies need to be very careful when compiling user data, and we know that social media giants don’t always put up an exemplary job in this department.
Thus, recent research on TikTok can track every keystroke made by its users, a recent analysis also found that Facebook and Instagram can track user behavior on websites on IOS.
Both without his knowledge, of course.
As privacy on this platform is at risk, we invite you to take a closer look at these cases (and, of course, learn from them).
TikTok could know everything you write (and more)
We cannot deny that TikTok is a success. The platform makes short videos trending and quickly establishes itself as one of the most used social media channels around the world.
New trend, new privacy concerns. The app is related to the built-in browser and was the first issue reported by Felix Krause in a recent privacy investigation, especially for iOS users.
The article shows that when opening links through the TikTok app, users don’t have the option to open in the default browser, so they are “forced” to navigate within the app.
This can be a bit annoying when we look at the user experience perspective, but there is a long way to go towards privacy issues.
Yes, this could mean that TikTok can have access to all keyboard input like passwords, credit card info, etc.
Krause said it’s unclear whether the app actually compiles and somehow uses this information or simply has the ability to track it.
According to the New York Times, the Chinese company stated that “contrary to what the report claims, we do not collect keystrokes or text input through this code”, justifying the function being used to “purify, solve problems and monitor performance.
But that is not all. A recent investigation led by Microsoft 365 Defender said that TikTok caused a breach that was leading users into extremely vulnerable experiences. This issue could allow attackers to hijack a user’s account with literally a single click of a created snap.
In this case, the breach could be used to steal or “hijack” one’s account with a single click. Attackers could then gain access to a user account’s app features, such as posting videos, sending messages, interacting with accounts, and even changing personal information. The problem is more likely to occur with Android users.
Fortunately, TikTok found a fix and a Microsoft 365 Defender research team did not identify a significant exploit. Therefore, it is strongly recommended that users keep their application up to date, using the latest version.
Instagram riding the TikTok wave… even on privacy issues
Meta (former Facebook Inc.) is no slouch when it comes to privacy. Felix Krause found potential problems within the Instagram apps, quite similar to what happened with TikTok.
In addition to having an option to open links in your device’s default browser, Meta apps have their own browser, which is the first to open links within apps. Every time you click the link on Instagram, the app takes you to a page without having to open your smartphone’s browser.
According to Krause: “Meta claimed that they only inject the script to honor the user’s choice of ATT and additional ‘user and security features’.”
In this case of Instagram, the damage caused may be less catastrophic than that mentioned on TikTok. Despite this, it does not mean that we can feel 100% safe while browsing a web page within the application, it is possible that they have collected data without us realizing it.
A lesson for marketers
The truth is, whether it’s because of marketing, business, or (hopefully not) just bad intentions, some companies are still a long way from learning when it comes to collecting information and privacy data.
Data is an extremely relevant resource for business in current times. We already have important sober rules on that, but there must be a limit and stronger vigilance.
The constant evaluation of this strategy by companies like Microsoft and developers like Felix Krause plays an important role in keeping the attention of experts on issues that general users may not know about.
And for us marketers and brand owners who (in one way or another) rely on social media partially or totally in our marketing strategies, I want to reinforce a piece of advice: there are other ways to collect valuable and authoritative information.
As you just read, relying solely on social media to capture your audience’s ideas can be risky not only in legal terms but also in terms of trust.
Taking surveys and engaging audiences through interactive experiences are a few examples of how you can get amazing information without worrying too much about privacy issues.
Do you want to keep updated with the best Marketing Practices? You suggest that you subscribe to the beat, the interactive newsletter from Rock Content. There you will find all the trends that matter in the Digital Marketing landscape. I see you there!
tik tok It is one of the most successful networks in recent years. It has become one of the favorite sites of influencers, and it is that false accounts, identity theft and other similar problems have appeared.
For this reason, it is a very good idea. review your TikTok content to make it clear that your profile is authentic. But do you know how this process works? We tell you all the details! (more…)
As part of its broader effort to reassure Western lawmakers of its independence from Chinese government meddling, TikTok will now allow US data hosting partner Oracle to periodically review its content moderation algorithms and modelsto ensure they are not being manipulated by the Chinese authorities..
As reported by Axios, the new process will see TikTok submit its algorithms for evaluation by oracle ‘to ensure that the results are in line with expectations and that the models have not been tampered with in any way’.
Reviews will also incorporate audits of TikTok’s content moderation processes, which may help the company avoid further regulatory scrutiny, and calls for bans, amid ongoing concerns from security experts, lawmakers and foreign policy analysts.
TikTok has been repeatedly criticized for alleged CCP interference, including censoring certain topics against China, implementing extreme moderation models, and other examples of manipulating its app.
TikTok has denied all of those claims, but with recent reports also showing that more and more young people are now additionally relying on TikTok for discovery and news content, the app’s influence is clearly on the rise, which will further heighten tensions in TikTok. around its growth.
Tensions between the US and China remain high after House Speaker Nancy Pelosi’s recent trip to Taiwan, which, in China’s view, is not an independent territory. And although the US government does not officially recognize Taiwan as an independent countryhe has repeatedly promised to help Taiwan protect itself against possible Chinese attacks, which would essentially pit the United States against China in a regional conflict.
This is just one example of the ongoing concern, which is why many see TikTok as a security risk, because TikTok, through its Chinese-owned parent company ByteDance, is subject to China’s strict cybersecurity regulations, which which means that the CCP can request ByteDance to provide US User Data, as long as it chooses to do so.
There is nothing to suggest that the Chinese government has ever requested such data, but security experts remain highly skeptical of the app and are very concerned about the risks it may present from a surveillance perspective.
Recently, FCC Commissioner Brendan Carr year of publication open letter that asked both Apple and Google to remove TikTok from their app stores due to TikTok’s “pattern of data surreptitious practices”, which relates specifically to the way it shares data with its Chinese parent company.
Last month, the Australian cybersecurity firm Internet 2.0 published a new analysis suggesting that TikTok collects ‘excessive’ amounts of user dataincluding checking the location of the device at least once an hour, continuously requesting access to contacts (even if the user originally denies it), tracking all installed applications, and more.
Current concerns around TikTok have kept the app top of mind for US regulators and lawmakers in other regions, which could eventually lead to more action, if TikTok can’t counter them with its own insights and reporting.
What do you hope to achieve with this new partnership, and with Oracle now as well? hosting all of TikTok’s US user data, that could also help draw a clearer divide between the short-video app and its Chinese parent company.
Ultimately though, TikTok is owned by a Chinese company, and that company is subject to CCP regulations.
Whether that becomes a bigger concern or whether this new process offers enough security to calm things down remains to be seen.
Get ready for TikTok to push more in-app purchases, with some users now seeing a new ‘Order Center’ panel in the appwhich keeps track of any product you have bought, looked at, or even might be interested in, on the app.
As you can see in this example, posted by a social media expert matthew navarrathe new ‘Order Center’ now appears for some users along with the ‘Edit Profile’ option in the app.
Tap on it and you’ll be taken to a dedicated eCommerce screen, where you can keep track of every aspect of your TikTok shopping experience, including payment details, items you’ve tagged, recommendations, order status, and more.
It’s TikTok’s latest move towards e-commerce, which has already been a winner on the Chinese version of the app. In fact, the most of the revenue generated by Douyin, the Chinese variation of TikTok, now comes from in-stream ecommerce integrationswhich has also facilitated new avenues for creator monetization, through brand partnership integrations that enable more organic in-app promotions.
As such, TikTok is also very interested in pushing the same on TikTok, although recent signs have suggested that Western audiences are not embracing social commerce with the same enthusiasm as those in the Chinese market.
just last week, Facebook Announced which is shutting down its experiments with live in-app purchases, starting in October this year. Meta, of course, has other financial pressures to contend with, and has been working to streamline its operations, focusing on its biggest push in the metaverse.
But even so, the fact that Meta is willing to stop experimenting with live trading altogether would suggest that it hasn’t had a good response to its initial experiments, which may not bode well for TikTok’s plans (note : Meta will continue with its live shopping experiences on Instagram).
But TikTok needs e-commerce to work, especially from a revenue-sharing perspective.
Many TikTok creators have already expressed their frustration on the inconsistent and low payment amounts available through TikTok creator backgroundand without in-stream ads to directly monetize content, you need alternate angles to provide revenue-generating tools, or you risk losing your top stars to YouTube.
And while TikTok is the app of the moment, it could still fall out of favor if that happens, with the app’s big stars moving exclusively to YouTube, which has also seen strong growth in adoption of Shorts, its TikTok clone functionality. . .
That’s why TikTok continues to push ahead with eCommerce additions like this, despite a general lack of enthusiasm in most Western markets, which has even seen TikTok itself. scale back your live shopping ambitions in Europe due to low adoption and internal conflicts.
But for TikTok, this has to happen, and for parent company ByteDance, which is also dealing with the impacts of the current economic downturn, it has to happen now.
As such, you can expect to see a lot more eCommerce options in your TikTok feed as we head into the holiday push. Whether you want them or not.
Looking to incorporate TikTok into your holiday campaigns?
It might help – TikTok has released a new video presentation that looks at key branding and marketing tactics on the platform, and in particular, how brands can partner with creators to help maximize their messaging.
The video, titled “Do you speak TikTok?”, is hosted by Francis Bourgeois, train enthusiast and TikTok star, who examines what people come to TikTok for, what brands they search for in the app and how companies can use them. key trends to maximize their TikTok marketing efforts.
Bourgeois says TikTok provided him with a way to explore and share his passions, in his own way, which has since seen him work on brand campaigns for Gucci, Spotify, ASOS and more.
Drawing on this experience, Bourgeois offers four key tips for brands working with creators:
- ‘Let them express what makes them themselves – As has been reiterated by various influencers and brands who have run influencer campaigns, you should choose your creative partners based on brand match and fit – but then let the creators give their creative take on content, without too many restrictions or directions. If you want outdated brand messaging, you don’t need creators – it’s their us and understanding of their audience that they bring to the table.
- “Collaborate, but never dictate” – As above, being too prescriptive does not allow you to maximize the value of the content creator and will likely limit the results of your subsequent campaigns.
- ‘Lean on their own style and content strength’ – It’s a bit of a theme here, isn’t it? I wonder what bad experiences Bourgeois had to come to these conclusions.
- “TikTok users come to be entertained” – Summarizing the points above (which are really just a big point), Bourgeois says that TikTok users are not on the app to make connections as such, or follow the pages of the mark for the latest updates. TikTok is an entertainment platform, and as such, you need to provide entertaining content that builds on that demand.
Bourgeois then explores some of the key trends in TikTok usage in more detail, including music, and how brands should look to use sound in their clips.
Related to this, the video also includes an interview with musician Lady Leshurr, who discusses how TikTok has helped her grow her fanbase, while also facilitating her own business partnerships.
Lady Leshurr says “uniqueness” is the platform’s biggest selling point, with creative and interesting takes helping to boost the platform’s performance.
The final section of the video includes an interview with creator Dannero, who discusses the importance of visual effects and action in TikTok clips.
There are a few interesting notes here – perhaps nothing groundbreaking, as you’re probably well aware of most of the trends and highlighted notes. But it might help you think about your TikTok marketing approach and what elements you should be looking to include in your videos, or how you should partner with creators.
You can consult the section “Do you speak TikTok?” video here or via the embed above.
Terna sbarca on TikTok with a “talent attraction” campaign for the first Master’s Degree in Digitization of the electrical system for the energy transition, organized by the National Electrical Transmission Network Manager with the University of Cagliari, Palermo and Salernonell’ambito del progetto Tyrrhenian Lab, partanza on November 14.
Terna sbarca his TikTok: the goal
The goal is to talk to the Generation Z and to attract talent to serve the complete process of Transition to the innovative energy, through and high-formation center of the Tyrrehenian Lab. For this, the group guided by Stefano Donnarumma has decided to evaluate the prima volta in the most frequented social networks dai ragazzi.
Proprio i giovani, with the parrot environmental sensibility, with the desire to influence his realtà, with the joy of being “nerd”, as well as accade agli studenti STEM (Science, Technologies, Engineering and Mathematics), I am the recipient of the due of the Bell, “Are you a brainiac?“and”cervelli leak”.
My video was made by tiktoker, particularly followed by its theme of sustainability and training: Andrea Borelloalso known as “il politoker” (andreaborello_), francesco centmeriengineering student (frartenzo) ed Elisa Negrisoloneoengineer and
Terna your TikTok: Are you a nerd?…
Gli short video dal titolo “Are you a nerd?” I am focused on its technological pride and its growing awareness that the passion for new technology is diventata one indispensable instrument for success.
Nella compllesità of the present and with l’attuale sfida energetica, the distinctive competence of one STEM student sono, e saranno, fundamentali per the guardianship of the piano.
Nella generation Z, quindi, ‘nerd’ is not otherwise ‘lonely’ but is an active part of a community of giovani innovatori with a spiccata vocazione per l’ambiente.
…e Cervelli Leak
I video of “Fuga di cervelli” parteno invece dal pregiudizio per cui un giovane italiano che voglia mettere a frutto le proprie competenze e trovare un labor all’altezza delle proprie aspettative sia costretto ad andare all’estero perché in Italia non c’è una Sufficient knowledge about the environmental issue and about the need to impegnarsi in the energy transition to improve the objectives of decarbonization.
The protagonist prepares the value on the part, my point of view comes to the knowledge of an innovative master grazie to which he could rafforzare his own competence Scientifiche, also at the disposal of the ‘azienda that invests in the future of the Country, per di più a Cagliari, Palermo and Salerno.
The talent is the heart of Tyrrhenian LaboratoryThe project for the Quale Terna fully invests 100 million euros in progress five years: a training center of excellence, carried out in close collaboration with the Università di Cagliari, Salerno and Palermo and distributed throughout the city in which approderanno i cavi del Tyrrhenian Link, the sottomarino elettrodotto unites Campania, Sicily and Sardinia.
Terna selezionerà e trainà, between the autumn of 2022 and il 2025, più di 150 giovani di elevata professionalitàIt will qualify for a 12-month university master’s degree focused on the sviluppo di competenze techniche and academiche funzionali alla digital transformation and alla energetic transformation.
Gli studenti, a complete turn and 12 months of master, potranno essere poi assunti nelle sedi territoriali Terna delle tre città.
Terna è presents its tutti i principali social channel like Facebook, Twitter, Instagram, YouTube, LinkedIn, notche sulle principali piattaforme audio, like Spotify e Spreaker, with “Nora, the future of energy is our mestiere”, the podcast in nove puntate that owns the project of the Tyrrhenian Lab agli appassionati dei temi dell’energia.
Leggi gli altri contentti su Terna:
Transizione Energetica e Digital Transformation: Terna invests 1.2 billion for decarbonization
Compreere (davvero) Open Innovation: i 4 progetti di Terna a Maker Faire
A future powered by clean energy, with Open Innovation and predictive analysis
Evoluzione delle modalità lavorative, digitalizzazione della rete elettrica ed economia circolare: le 3 niove sfide dell’innovazione en Terna