Cinema Rai It’s stata tra le prime media company ad invest nell’universo virtuale e now fa il suo Enter the Metaversecontinuing in this direction of research and experimentation begun in 2019 with the launch of an all-Italian VR application.
The objective is that I meet in contact with cinema with new spectators, I will be in step with the new frontier of technological innovation to close to find and love the public more giovane and expand the cinematic experience in all its forms.
Rai Cinema’s space on The Nemesis
Il progetto è stato possibile grazie all’acordo con The Nemesisthe Italian online 3D intranet platform hosted by the first Metaverso di Rai Cinema.
A totally free environment accessible from the PC or from the smartphone without the need to register to make all users can immerse themselves in a space entirely dedicated to cinema in the Metaverse, watch cinematic content for free, live events in Stream and interact with iconic movie posters and oggetti for an exclusive, collaborative experience and explore, through the avatar itself, the dedicated island.
ALONG THE LEGGINGS: Creator economics and decentralization as the basis for building the metaverse
Also Diabolik in the Metaverse
In Rai Cinema’s Metaverse, space also through it National Cinema Museum of Turin with the possibility of visiting the 3D Mostra inspired by the film Diabolical dei Manetti brothers.
Il re del terrore will be the protagonist as well as a challenge that will be seen by the giocatori sfidarsi to access the vision of an unpublished special cut, made during the production of the first chapter of the film, and the skin of Diabolik.
This project is also possible thanks to all the valuable collaboration with the Astorina publishing house.
On the occasion of the presentation meeting on May 23 at 3:00 p.m. there is a special pre-opening of the Metavers by giornalisti e ospiti e dalla mezzanotte è partita la sfida dei giocatori per aggiudicarsi the first NFT of Rai Cinema.
Subsequently summer program exclusive content all’interno di vero e proper Auditorium virtuale, initially the series trade tools sui metieri del cinema, a Cannizzo production with Rai Cinema.
The series, offered in a brief tag and reformatted ad hoc on Rai Cinema’s TikTok channel, has met with enormous success thanks to i più giovani with more than 1,000,000 views in several months.
Bharti Rai, Vice President and Head of Business Acceleration at Novartis on what’s next for first-party and third-party data, insights, analytics and digital data
Tune in to this episode of the Pharmaceutical Marketing Podcast with Bharti Rai, Vice President, Chief Business Operations Officer, Insights, Data and Digital at Novartis, to delve into what’s ahead for first-party and third-party digital data, insights, analytics and data.