guide to HHH content strategy

By Riccardo Esposito | published here June 13, 2022

Hero Hub Hygiene is the name of a content marketing model based on its three types of strategic content. Ovvero dei center di smistamento verso altre risorse, point di riferimento per aiutare il potenziale cliente e delle eccellenze uniche.

Chi lavora nel content marketing sa che esistono modelli che permettono di stabilire delle strade, dei percorsi. One of the main frameworks goes by the name of Hero Hub Hygiene and Google’s signature. Well, Mountain View came up with a web strategy.

He has fatto various tempo fa, devoting soprattutto attention to the world Youtube video e with a slightly different name: Hero, Hub, Help. But the synthesis is similar, you can achieve good results if you follow the HHH content marketing model.

Cos’è Hero Hub Hygiene, definition

If it is a content marketing strategy to organize offline channels serials. This name refers to an individual and trusted framework from Google to help you organize and content your YouTube. A piccola differenza: in the initial document it is helpful to post about hygiene.

The Hero Hub Hygiene model is a strategic content marketing strategy that emphasizes your need for consistency. E sulla costanza nel tempo. Devi always works in the best possible way. With content in grade di raggiungere fun entertainment.

Da leggere: difference between outbound marketing and inbound marketing

Perched questa strategia funziona

The Hero Hub Hygiene framework provides the freedom to create campaigns and viral content, my focus is on the creation of series and programmatica. Quality sound i vantaggi della strategia 3H?

Take a look at the possibility of taking advantage of the WOW effect of an editorial plan that manages a publication or a extraordinary video. Dall’altro c’è la costanza dell’approccio inbound marketing por aiutare il targets a use trovare risposte, no sono l’eczionalità of the moment.

Quella che vedi in alto è la 3H strategy pyramid You can also create independently to carry out your writing plan on your blog, Facebook post or WordPress article. Senza dimenticare an editorial plan on LinkedIn.

I’m happy with Hero Hub Hygiene fasi

This content marketing strategy is structured like a pyramid organized on three points. And you can create content yes I join ogni livello. To understand that this marketing strategy, let’s deal with this liveli individually. Per capire come funzionano e si relazionano tra parrot. My reed to the operational response.

hygiene

It contained Hygiene (or Aid) at the base of the pyramid. If it is the common pubblicazione, it is used by promote the brand and attract the attenzione degli utenti in daily and continuous mode. This content is intended to attract new people.

Pubblicazione sui channel dei social media e sul blog corresponds to this type of lavoro. With valuable content, the person can grant you permission to do a lot of it. average diet dell’utente, e ricevere aggiornamenti costanti grazie all’iscrizione a determinato canale sui social network o meglio ancora alla newsletter.

Center

Between and content Hygiene attracting i visitatori, which hub vengono invited to a specific target. Feature: Fornire assesses a group with a specific interest. Not a case of the content therein hub category answer spesso on behalf of the mainstay article.

Oppure si caratterizza grazie a lavoro di content curation ossessiva, ingrado di raccogliere e curare le migliori fonti. In good syntheses, what is a good Sample Hub Content? A laugh that acchiude altre voci e che consent di deepen temi ampi.

Have you seen a classic example of Hub content? If you stick with the computer I love, I can give you one on Hubspot’s free ebook page: it’s a perfect example of the laughter in my life many solutions used for a certain type of specialized public.

hero

Hub e Hygiene (or Help content) helps to arouse interest and co-involvement. Però quelli Hero dovrebbero avere un WOW impact, a special effect sul tuo target di riferimento. I content Hero sono progettati per essere condivisibili e avere un impatto.

This accade, ad esempio, with viral content and a video or storytelling marketing campaign. Did you present the video of Van Damme which was spaccata tra due truck? Perfetto, questo è un classico esempio di content Hero da highlight.

Da leggere: difference between storytelling and storyboarding

I take advantage of the HHH strategy

The Hero-Hub-Hygiene work allows me to better manage the content marketing work of your fun ahead, ad esempio per i video o il blogging, perché puoi ottimizzare il tuo editore calendare. And I will diversify the publication in the way I discover diversity

Per intercettare e attracte gli utenti sul tuo canale YouTube, sul tuo blog o su altri canale nella high phase de funnel devi devi catturare il search intent. Ovvero devi capire stanno closing thing when entering a query. A quali request può respond in brand mode?

How to bring out an editorial voice with a strong and different style? Also through and content Hub che forniscono a reason to follow your name with regularity. Magari is also subscribed to the rss feed. All this aiuta i content Hero: poiché richiedono a big investment, sviluppa prima i post e le pubblicazioni intermedia in modo da gestire al meglio l’investimento necesario.

Category: Marketing