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Category Archives: Webmarketing


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The 5 steps to create your news site

Creating a news site is not the same as creating an e-commerce site or blog. Indeed, you need to build a site…
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What is the interest of training in video SEO?

Video is one of the formats most used by advertisers, and one of the most consumed by Internet users. Its practicality is…
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what is it and how does it work

For promoting their products and services, many companies are now using online marketing methods. Among these, affiliate marketing occupies an important place.It…
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5 data to create profitable acquisition campaigns

Need to improve your customer acquisition strategy? The key is to identify patterns and behavioral trends that indicate a high likelihood that…
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What is lead nurturing and why is it important?

In the e-commerce market, marketing experts focus on one main mission, that of generating leads. While prospects remain highly valued targets, e-salespeople…
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Top 16 marketing ideas to put in place this fall

Summer is going, here is autumn! This new season marks changes in the purchasing habits of your customers. It is therefore time…
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How to retain customers?

If conversion remains a key objective of any digital strategy, customer loyalty should not be neglected - especially when we know that…
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Boost your online visibility by choosing the right communication

- A site is optimized in order to obtain a preponderant visibility during the natural referencing carried out by the search engine.…
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Differences between digital marketing and social media marketing

Guest article written by Fabienne Kervella, freelance web editor In the past, a company made itself known mainly through advertisements in newspapers,…
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Marketing campaign | The best dates of the month of May

The month of May takes on beautiful colors, a rediscovered sweetness and a few very pleasant public holidays. Without forgetting, some highlights…
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