Category Archives: Digital Marketing

Which LinkedIn ad option generates the best response?

Which LinkedIn Ad Option Is Best For Your Brand? We recently sought out our audience's perspective to get direct feedback on which…
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Sensory marketing: examples, advantages and how to apply it

Today, traditional marketing efforts have less power, as their impact is not as easy to measure and customers are increasingly immersed in…
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What is programmatic advertising and how does it work?

Advertising is evolving at a dizzying pace. New technologies, machine learning and Big Data have practically superseded traditional advertisements to make way…
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5 trends that will dominate influencer marketing in 2022 [Infographic]

Is influencer marketing part of your digital marketing strategy for 2022? With the rise of more creative and more native-aligned platforms and…
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Nostalgic marketing and its incredible magic with the customer

"Any time passed was better...". Or at least that's what those responsible seem to think. marketing. The campaigns of nostalgic marketing they…
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The 7 commandments for a landing page that converts

Whether you have an e-commerce site or a showcase website, one of your objectives will be to convert Internet users who come…
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3 Digital Marketing Principles & Action Items for Your Growing Business

Using digital marketing tactics to drive new customer acquisition doesn’t have to be a daunting task. Whether you oversee marketing (in addition to…
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B2B vs B2C in an inbound marketing strategy

Inbound marketing accompanies the potential customer from the beginning of their purchase cycle until they purchase the product/service. For this accompaniment to…
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10 key trends that will drive small businesses in 2022

The pandemic has completely upset our lives, we hear it repeated every day but above all each of us lives it daily…
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7 Email Marketing Trends All Business Owners and Marketers Should Know in 2022 [Infographic]

Are you considering your email marketing strategy for 2022? Want to know the trends that could help you better formulate and execute…
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