Freelance writing is an extraordinary profession that requires diligence, focus, and dedication. Unlike creative writing, where the truth is something that can be twisted and twisted to fit a plot, content writing has to be completely honest and give the reader valuable information that can be used in everyday life.
This is a commitment that is by far more difficult to maintain than any other form of writing. If you’re ready to make that kind of commitment, here are 6 steps you might want to consider to stay true to a craft which will pay fantastic dividends to those who truly I love writing for the public..
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1. Write it, keep it, write it again.
The first words you speak should come straight from the heart. Your emotional attachment to any particular topic should flow from you, coloring the page with honest, unbiased, and completely original content. The truest form of self-expression always comes from the heart.
Unfortunately, the sincere expression is almost always the worst type of writing. Unless you’re writing poetry, your true voice always comes from the rewrites. Once you’ve put everything on the line in content writing, walk away.
The idea is put some distance between your heart and what you’re really trying to tell your reader. Give it a day and then it’s fresh again. Cut off at least 20% or more of the sap during the rewrite. What you are left with will be a more concise form of what you were trying to convey. Rewriting is where your true voice resides.
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2. Publisher, enemy, friend.
If you can’t separate the candid writing from the actual voice, and you’re lucky enough to have an editor, he or she will do it for you. A good editor is someone who knows how to write from the heart, trim the fat, and leave a light form of true self-expression while following the ultimate goal of value to the reader.
What they do to your writing can bother you – at first – but once you realize that writing self-indulgent is not the goalyou will also realize how valuable it is to have the editor objective forecast from your side.
They usually know how to deliver what they’re really trying to say and please the reader at the same time, making them both happy.
3. Freelancer, creative, autonomous.
Content writing is a lot like truck driving. It’s fun at first, but after a while, it’s very easy to fall asleep at the wheel. If you’re a busy freelance content writer, one who constantly writes to pay the bills and support a family, you might want to stop at a truck stop every once in a while.
Take a day or two every two weeks to write a poem, a story or update your diary. Write in a way that open expression and sincere sentiment means much more than in content writing.
Creative writing for yourself; writing that doesn’t need to be edited or vetted in any way is always refreshing for the hard-working content writer who spend more time in reality than in fantasy and in truth than in whim.
4. Check, check, check.
Writing from the heart is great, especially when you have a good editor or already know how to trim the fat, so to speak. The trick is always make sure your honest writing and your most realistic rewrite stick to the facts as far as the reader is concerned.
Arant going off topic and into the world of guesswork always damages your credibility as a content writer.
Check what you write, and then check the source you get your information from with another trusted source. Honesty in writing is just as important as true voice and factual self-expression. The rule is, be you, but be honest.
5. Deadline, lifeline, deadline.
Deadline writing is a common thing for the freelance content writer. Every site owner I’ve written copy for has had a ridiculous deadline that had to be met at all costs.
If copywriting is your forte as a writer, but you find yourself struggling to meet deadlines, find some clients who just want content, to break the stressful monotony which comes with the writing deadline.
In the end, you’ll be happy for the freedom and grateful for the time spent not having to worry as much about maintaining your shiny reputation.
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6. Rent, rent, rent.
In real estate, location is everything. In content writing, the place you give your readers should be the best place for them to get the most out of what you’re trying to say. In other words, leave your reader in real estate that is waterfront property and not head land.
Informative and original content is much more valuable than a post full of facts that does not open doors of opinion. Writing carefully and exploring a variety of avenues and options (all based on facts) is better than giving a fact and letting the reader guess where you were taking him.
At the end, draw your logical conclusion and then let the reader decide for themselves where they stand